What do you really know about your frame?

With the new year approaching us, many of us may have personal or financial goals for 2020. Some may be bigger than others but all in all, we all want to go into the new year with a positive mindset, and creating strategic goals will propel us into a good year.

2019 has been a crazy year for a lot of us, but looking back, I have accomplished majority of what I wanted to accomplish.

Here are some of my tips for creating goals and accomplishing them for the new year!

1. Make a list and write them all down
2. Be specific about your goals
3. Make goals that will help you, not goals that will impress other people
4. Ask yourself, what results do you want to see this year?
5. Split up your goals with short-term and long-term

Keep a journal and throughout the year, keep updating yourself with where you are at with getting to your goals, and making the right changes for yourself! YOU GOT THIS!

There are different types of sunglass fanatics. Since working in the industry I have become very familiar with all of them. Want to know which type are you?

Keep reading.

1. Our sunglass fanatics are obsessed with sunglasses, they love love LOVE to buy them. They are the ones with specific brand favorites and need all the new styles and trends!
2. The other sunglass fanatics are the ones that need sunglasses because they need the protection. They don’t look at style, they look at what will protect them, what are the newest tech lenses that will protect their eyes? They need those ASAP!
3. Then there are the curious ones, that want to know more but have a budget, and not looking to spend so much. They want sunglasses with a reasonable price, discounted, but won’t settle for store brand pairs, they still want the quality behind it.
4. Then the last sunglass group would be the ones that stick to one brand and one brand that’s it. It is their favorite brand, and they have tons of pairs from that one brand.

Which sunglass fan are you? Figure out your favorite brands and see if you have the curious eye, or are fashion obsessed!

Online shopping is a growing trend in the fashion world. Fashion Nova, Asos, Quay, etc, these brands have a huge clientele weaving in profit, while charging reasonable prices for online consumers.

Shopping in the comfort of your home, not having to worry about lines, or scrambling through piles and piles of clothes. What better more stress-free way to shop than online shopping?

I personally like shopping in-store, I need to try on everything I like because things can feel and fit a lot differently when you finally wear it, and you may change your mind. Below are some pros and cons, for anyone considering to online shop and what to expect, on top of what are benefits of in-store shopping.

Online Shopping Pros:

• No lines
• Organized way of looking through inventory
• Comfort anywhere
• Different styles that other people won’t copy
• No worry of carrying anything

Online Shopping Cons:

• Sizing may be different
• Shipping fee plus tax
• Quality may be different
• Return is a hassle

In-store Shopping Pros:

• Get to try on before going
• Can feel the quality before buying
• The overall shopping experience can be fun
• You get help from associates

In-store Shopping Cons:

• Messy store can prevent a good shopping experience
• Rarely any variety of sizes
• Possibility of long lines

Please make sure to make your own judgements on online and in-store shopping, some people are lucky and may not face any cons from both!

We all make mistakes, whether we spill juice on our clothes, or we drop food on our lap on our favorite jeans.

We also make mistakes with our sunglasses. We get a pair, we love them, and then the worst happens…

You sit on them, the lens comes off, or the temples are bent. Then we guiltily find ourselves walking back to the store having to buy a new pair or shamefully have to get them fixed after just a week of getting them. Don’t be that customer who comes in and is always breaking their shades!

Here’s a 101 on different situations and how to fix your own shades at home:

• If the lens comes off,

1. Pop the lens back in if it is an acetate frame from the inner corner of the frame to the outer OR if you have a metal frame, most of them have the frame screwed in so simply grab a small screw driver.
2. Unscrew it and then easily place the lens and tighten the screw back up little by little while adjusting the frame.

• If the frame is loose,

1. If the acetate frame is loose tighten the ends of the temple by stretching it in
2. Use a hairdryer to warm up the front of the frame and then bend it in little by little, DON’T OVERDO IT, it can break

• If it’s a metal frame,

1. Bend the front of the frame in gently
2. Then tighten the ends in, make sure it is not uncomfortable
3. Adjust the nose pads by bending them outwards facing your nose so it sits better on your face

These are your simple tips and tricks for adjusting your frames, also keep in mind that there is warranty on some brands and free adjustments at local eyeglass stores like LensCrafter and Sunglass Hut! Ask them for more details on their policies.

What are some new catches for the new year? A lot that’s in right now is transitioning into the spring. From color, patterns, shapes, and new materials, things are looking a lot more different and eye-catching with the bright new seasons upon us.

These trends are affecting all collections and brands, making a statement in all areas of the sunglass world.

• Shields are still making a huge statement in the fashion world.
• Large cat-eye is overpassing its previous model of small cat-eye frames in popularity.
• Angular, hexagonal, sharp-edged metal shapes are becoming the new popular Ozzy Osbourne shapes.
• Reflective lenses are the color of the year! Bright mirrored lenses hide your eyes a lot better than transparent or gradient and people are loving it.

These trends in the sunglass market are catching many peoples’ eyes, it’s different, it’s fresh, slightly odd, but we are loving it! Go to your local sunglass store online and in store and be on the lookout for these hot pieces!

The topic of discussion, sunglasses are only needed in the Summer.

FALSE!

You need sunglasses all year round, it doesn’t matter the season, the weather, as long as there is sunlight, you are going to need a protective pair of shades.

1. When it snows, the sun reflects off of light surfaces a lot more harshly. So this means that with white snow on the ground on a sunny winter day, without wearing shades, your eyes are being affected a lot more by the reflection of UV rays off of snow. This is more harmful than sunlight in the Spring and Summer.
2. There is still glare from the sun no matter what time of the year it is. So polarized lenses are still needed anytime of the year. It can still ruin your vision and prevent you from seeing clearly.
3. If you are a driver in no means, you should drive without sunglasses. They let you see the road better during the day, and a polarized lens prevents light reflecting off the windshield to affect your vision. DRIVE SAFE AND PROTECT YOURSELF!
4. Sunglasses prevent skin cancer around the eyes, so this means that all year round with UV rays from the sun, you still have the same chances in the winter and the summer to be affected.
5. Last but not least, global warming is real! The sun is affecting us a lot worse now than before. That means more room for dangerous UV rays to affect our eyes.

#QualityDealsForLessQuantity : Take advantage of Sunglass Hut’s buy one get additional pairs 50% OFF till January 5th!

There’s also $30 off of polarized sunglasses! Take advantage and protect your eyes all year round!

OneSight is a non-profit organization that brings eye exams and and glasses to the third world population affected by poverty and lack of resources in regards to eye care.

They bring eye exams and permanent vision centers to different parts of the world that need it the most. Impacting over 21 million people and hosting over 2,154 charitable clinics they have made a huge impact in the eyewear market by raising funds with the help of volunteers and sponsors like Sunglass Hut, who allows customers to donate a percentage of their total to this cause.

Their cause has affected many different areas of the world (49 countries) including Puerto Rico, Oceania, Mexico, Zambia, Liberia, Malaysia, India, etc.

You can donate to this cause through their website at https://onesight.org/act or during your purchase at any local Sunglass Hut.

“Your greatness is not what you have, but what you give” – unknown

What better way to give back than during the holiday season. A small act of goodness can create a huge impact. Do your research, and figure out ways you can create a community or sustainable change in the fashion industry.

The Kardashians made the skiing shields a new fashion trend for the warm Calabasas weather. Here’s to us athletes rocking more sporty styles and making them fashion!

The shields style is exactly the perfect protection for snowboarding, but more and more people are using this winter sports pair for everyday use.

You can pair up a sporty pair of Oakley’s with a vacation fit or even an everyday sporty look. This type of trend is very exciting and only the real fashion risk-takers can use it and make it their own.

A close friend of mine Mikaela Gongora, social media influencer, used a pair of Vogue Shields and Oakley shields to rock some bathing suit styles and a night out look. Pay attention to how she still kept it very sporty.

We love a good ole fashion risk, but remember that a sporty pair of shades must be styled with sporty wear!

Oakley and Vogue sunglasses are the best options for beginner sporty shades, and Oakley has different lenses for different reasons, some are more used for hiking or sports. Vogue is an up and coming brand that has realized very stylish and fun shapes and frames for young adults looking to make a statement.

Our more luxury brands, Versace and Gucci have recently released some shield-like styles that have caught us off guard. Looks like this trend will transition into 2020 collections for sure. BE ON THE LOOKOUT!

If you haven’t done so already, check out my Shady Beginner’s Tips posts to get caught up with what you should know before continuing on to this blog. Style has so many different areas, and the sunglass industry has stayed innovative in new types of metals and materials.

When people wear plastic sunglasses, you can tell very easily what’s from Walmart, or what’s from Versace. A pair of plastic Versace’s may have the gold accent on the side but all in all it is made out of plastic like a Walmart pair.

Now, I am not sitting here saying that majority of frames are made out of plastic, some are actually made out of a stronger form of plastic called acetate. This is what prevents a frame, especially from a luxury brand, look cheap.

Look at the classic Ray Ban wayfarer, that made James Dean and Tom Cruise look fashionable on the big screen. Not as plastic as you think, it’s acetate.

Introduced to the Aviators now, people don’t like the thin metal, but the best thing about it, is that it’s very easy to adjust, and now we have new frames like carbon fiber frames that make sunglasses more lightweight. People are starting to love these.

There’s also an aluminum Clubmaster that is slightly heavier than a classic clubmaster but is more durable. Oakley frames are damage resistant. Below are examples of these top frames taking over the sunglass industry. Remember there’s no quality under a brand name, it’s mere texture and material that makes shades quality.

The abbreviations and number are the style numbers for each pair on the chart. Go on and get your favorite frame styles NOW!

We all know that lenses are used for protection, 100% UV ray protection is exactly what we need, in order to wear quality on our eyes. Sunglasses have been proven to prevent skin cancer around the eyes!

With new technologies and new frame types, styles, and trends, lenses have also come out of hiding in creating a more clearer world around you.

I’m going to break it down for you;

POLARIZED lenses reduce glare from the sun. Ever find yourself driving down the highway, and you have to take your sunglasses off in order to see better because light keeps reflecting off of them? Yeah that’s glare, and polarized lenses get rid of that.

My sunglass collection consists of polarized and non-polarized lenses, and my everyday shades when going to work or school, when I know I’m going to be outside a lot, are my polarized sunglasses.

Sunglass Hut offers deals with polarized lenses so be on the lookout with the RetailMeNot app, which can update you on this! #ThanksForGivingDeals